Music industry
.
Problem
A music label lacked a comprehensive customer recommendation tool, resulting in a disjointed user experience and limited customer engagement.
Solution
We integrated an AI-powered customer recommendation tool into the label's platform, which enabled personalized recommendations for users.
Outcome
The AI-powered tool increased customer engagement and satisfaction, ultimately boosting revenue.
Increasing customer engagement with AI
A music label faced a common problem among today's e-commerce businesses: engaging customers to drive revenue. The label had an existing platform, but lacked a comprehensive recommendation tool. This resulted in an overall lackluster and ineffective customer experience, which was leading to reduced customer engagement.
To address this, our team at Pinkstone integrated an AI-powered customer recommendation tool into the label's platform, effectively boosting customer satisfaction, engagement and label revenue.
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